B Corp, B Corp Certification

Measure Meant - Spokane’s Second Certified B Corporation

Certified B Corporations are for-profit companies that voluntarily meet rigorous standards for social and environmental responsibility, transparency, and governance. Measure Meant is Spokane's second Certified B Corp, completing our certification in 2019. We stand alongside companies such as Patagonia, Ben & Jerry’s, and Athleta in a growing global movement of people and companies committed to using business as a force for good.

Our name shares our values and methods, highlighting our belief that how we do business should be a source of purpose, and underscores the role of metrics and data in how our businesses live out values in measurable ways. These are the values and mission that guided Measure Meant’s B Corp certification and that will continue to guide our consulting work in the Inland Northwest, nationally, and globally.

The B Corporation movement is an international phenomenon, with more than 6,200 Certified B Corps in 89 countries, representing over 150 industries. The City of Spokane formally recognized the value of Certified B Corporations and other values-driven businesses in our community, passing an ordinance in 2018 to offer them fee and tax incentives.

B Corp certification has achieved little visibility in Spokane’s business community - something Measure Meant intends to change through ongoing education and awareness efforts. Measure Meant’s consulting work educates the Spokane business community, as the company works with mission-driven businesses to pursue their own B Corp certification, perform impact assessments, and identify other measurable ways to put values at the center of their business operations.

Read More

Kara Odegard's Response to Ethics Complaint

In September 2022, while I was working for the City of Spokane, a community member submitted an ethics complaint against me as the leader of the Spokane Sustainability Action Subcommittee. You can read more about our res

January 5, 2023

A Word About Ethics

We firmly believe in the importance of acting ethically in every aspect of our work and public lives. We also believe in the importance of transparency. Our founder, Kara Odegard, was the subject of an Ethics Complaint i

December 14, 2022

Make an Impact During the Holidays with Responsible Consumption

sustainable, reduce, responsible

This time of year is special for its cultivation of giving, connection, and community. For many, the act of giving a gift can far outweigh the joy of receiving one. In a time of celebration we want to encourage intention

Drinking Beer Can Help Save the Salmon

B Corp, certifications, Environment, beer, Washington State

In the summer of 2022, Brick West Brewing Company launched Upstream, its first Salmon-Safe Certified draft beer. This new beer features two distinct ingredients that set it apart from the other drafts: Salmon-Safe hops a

Learn More.

Impact Report

Get Newsletter.

Let's do this!

Contact Us