Measure Meant - Spokane’s Second Certified B Corporation
Certified B Corporations are for-profit companies that voluntarily meet rigorous standards for social and environmental responsibility, transparency, and governance. Measure Meant is Spokane's second Certified B Corp, completing our certification in 2019. We stand alongside companies such as Patagonia, Ben & Jerry’s, and Athleta in a growing global movement of people and companies committed to using business as a force for good.
Our name shares our values and methods, highlighting our belief that how we do business should be a source of purpose, and underscores the role of metrics and data in how our businesses live out values in measurable ways. These are the values and mission that guided Measure Meant’s B Corp certification and that will continue to guide our consulting work in the Inland Northwest, nationally, and globally.
The B Corporation movement is an international phenomenon, with more than 6,200 Certified B Corps in 89 countries, representing over 150 industries. The City of Spokane formally recognized the value of Certified B Corporations and other values-driven businesses in our community, passing an ordinance in 2018 to offer them fee and tax incentives.
B Corp certification has achieved little visibility in Spokane’s business community - something Measure Meant intends to change through ongoing education and awareness efforts. Measure Meant’s consulting work educates the Spokane business community, as the company works with mission-driven businesses to pursue their own B Corp certification, perform impact assessments, and identify other measurable ways to put values at the center of their business operations.
Read More
Case for B Corp: A Primer (Part 1)
There is strong consumer demand for products produced by companies they deem to be responsible and focused on social and environmental sustainability. In many cases, consumers will pay more for those products. Employees
Case for B Corp: It matters (Part 10)
We know that the climate is changing – 97 percent of scientists agree. While social problems are not new and have been transparent to many people, Covid-19 and racial justice protests shine a bright light on the challeng
Case for B Corp: Business Risks and Mitigations (Part 9)
Risk exists in every decision we make and every action we take as individuals. There are few things in life that don’t carry some risk. Businesses are no different – they face risks every day. And while becoming a B Corp
Case for B Corp: A hedge against downturns (Part 8)
Consequences for IPOs and Mergers & Acquisitions As noted previously, institutional investors are considering company commitments to environmental and social sustainability when making investment decisions and believ