Measure Meant - Spokane’s Second Certified B Corporation

Certified B Corporations are for-profit companies that voluntarily meet rigorous standards for social and environmental responsibility, transparency, and governance. Measure Meant is Spokane's second Certified B Corp, completing our certification in 2019. We stand alongside companies such as Patagonia, Ben & Jerry’s, and Athleta in a growing global movement of people and companies committed to using business as a force for good.

Our name shares our values and methods, highlighting our belief that how we do business should be a source of purpose, and underscores the role of metrics and data in how our businesses live out values in measurable ways. These are the values and mission that guided Measure Meant’s B Corp certification and that will continue to guide our consulting work in the Inland Northwest, nationally, and globally.

The B Corporation movement is an international phenomenon, with more than 6,200 Certified B Corps in 89 countries, representing over 150 industries. The City of Spokane formally recognized the value of Certified B Corporations and other values-driven businesses in our community, passing an ordinance in 2018 to offer them fee and tax incentives.

B Corp certification has achieved little visibility in Spokane’s business community - something Measure Meant intends to change through ongoing education and awareness efforts. Measure Meant’s consulting work educates the Spokane business community, as the company works with mission-driven businesses to pursue their own B Corp certification, perform impact assessments, and identify other measurable ways to put values at the center of their business operations.